LEPAS L6 EV to Embark on LEPAS Global Elegance Drive: Real Roads, Real Driving Dynamics
Chery Auto's premium NEV brand, LEPAS, is launching its L6 EV on a "Global Elegance Drive" from Shanghai on October 19. The two-day event, part of the 2026 Chery International User Summit, will involve 34 ambassadors from 15 countries testing the L6 EV across various road conditions, following its July launch in Thailand.
The LEPAS L6 EV's global drive, featuring ambassadors from 15 countries, represents an effort to gather diverse user feedback. By subjecting the vehicle to varied real-world conditions, city streets, highways, lakeside, and mountain routes, LEPAS aims to understand how its "Intelligent Urban Living SUV" performs across different driving environments. This approach acknowledges that customer expectations and practical use cases can differ significantly by market.
The involvement of "Elegant Driving Ambassadors" is designed to provide firsthand insights into features like power response, driver assistance, ride comfort, range, and charging performance. Their feedback on what matters most in their respective markets is intended to inform future product development and co-creation efforts, suggesting a strategy to tailor offerings to specific regional needs.
The event also ties into the broader "LEPAS Global Elegant Lifestyle Week" and the Chery International User Summit, incorporating discussions on NEV mobility solutions and Chery Auto's intelligent technologies, including AiMOGA robots. This integration points to Chery's ambition to position LEPAS not just as a vehicle brand, but as part of a wider "elegant living" ecosystem that could eventually include robotics and other advanced technologies.
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